Advertiser A bids $0.45, Advertiser B bids $0.65, and Advertiser C bids $1.05. Which of the following is true in a second-price auction?

  • Advertiser C wins and pays $1.05.
  • Advertiser C wins and pays $0.66.
  • Advertiser C wins and pays $0.65.
  • Advertiser B wins and pays $0.66.

The correct answer is:

  • Advertiser C wins and pays $0.66.

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