Doreen is looking to drive sales on her website, and is considering creating a Google Display Remarketing campaign How might remarketing help her meet her marketing objective?

  • It reaches specific audiences based on a combination of declared and inferred data.
  • It reaches TV-like audiences based on a holistic picture of their lifestyles, interests, and passions.
  • It reaches audiences who previously visited her website as they browse network websites and use network apps.
  • It reaches audiences who are different from an original remarketing list or other uploaded compatible list.

The correct answer is:

  • It reaches audiences who previously visited her website as they browse network websites and use network apps.

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