Fill in the blank: The continuous improvement stage is a repeatable, _____ process for the team to continuously collect ______, build _______, and generate more momentum as they go.

• agile, real user data, high-impact items
• agile, stakeholder feedback, brand new pages
• waterfall, and analyze, new items
• fast-moving, data, new action items

The correct answer is:

• agile, real user data, high-impact items.

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