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HubSpot Revenue Operations Certification 

Evaluate this SLA: By the end of this month, Marketing will increase website traffic by 50%, and sales will attempt contact up to three times for each website lead.

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  • This SLA’s requirements focus on the wrong activities.
  • This SLA’s requirements aren’t specific enough.
  • This SLA is missing a requirement.
  • No change needed.

The correct answer is:

  • This SLA’s requirements focus on the wrong activities.

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Evaluate this SLA: Each month, marketing will produce 100 qualified leads, and sales will contact each lead within 12 hours.

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What is the second core element of a RevOps strategy?

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