Which of the following is a best practice for email subject lines?

  • Use your elevator pitch as the subject line.
  • Add as much detail as possible so the recipient knows what’s in the email.
  • Keep it short in case the contact views it on a mobile device.
  • Include the solution to a problem the recipient is facing.

The correct answer is:

  • Keep it short in case the contact views it on a mobile device.

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