An advertiser participates in a private auction. What happens if their bid is not the highest?

  • The advertiser will win the auction.
  • All impressions go to the advertiser with the highest bid.
  • The deal is automatically cancelled.
  • The advertiser still receives half of the deal impressions.

The correct answer is:

  • All impressions go to the advertiser with the highest bid.

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Barry Saltz

Barry Saltz, the author of this article is a well-established businessman. He wanted to share some tips on how a person can achieve success by generating effective leads. He has given a lot of emphasis on local lead generation.

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