An advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser:

  •  is using another automated bid strategy
  •  is using Google Analytics
  •  has fewer than 5 conversions in the last 15 days
  •  has fewer than 15 conversions in the last 30 days

The correct answer is:

  • has fewer than 15 conversions in the last 30 days.

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