Amelia is determined to convert their business, Geogenics, into a user-focused organization. Which of the following is a key characteristic of a user-focused organization?

  • Building relationships between teams like marketing and product
  • Having the marketer take sole responsibility of making user-centric design
  • Having each team measure different key performance indicators (KPIs)
  • Investing heavily in developer resources

The correct answer is:

  • Building relationships between teams like marketing and product.

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