Alan is the lead marketer for NewYorkCourier, a New York-based courier company. Their dev team has implemented several personalization features in the site. Before the changes go live, they’d like to test the effectiveness of the new personalization features. What Google service can easily test the changes on NewYorkCourier, a New York-based courier company?

  • Integration Center
  • Google Analytics 360
  • Optimize 360
  • Google Site Testing

The correct answer is:

  • Optimize 360.

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