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Hootsuite Social Marketing Certification 

The __________________ feature on Twitter is a great way to surface trending content, because it lets you save multiple searches using relevant keywords, hashtags, applicable sentiment.

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  • Influencer Search
  • SearchLight
  • Deep Search
  • Meta Search
  • Advanced Search

The correct answer is:

  • Advanced Search.

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When drafting the bio section of a social profile, keep in mind that only the first ____________ will appear to customers in search engine results, so be sure to convey the most important information first.

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Let’s say you’re evaluating a customer of your organization as a potential brand advocate. In addition to the three R’s, what’s another criteria you could use to determine whether this person would represent your organization well?

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_______________ let you segment your company offerings by target market and are a great way to focus on different products separately so you can modify positioning and messaging.

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