A marketer wants to advertise a new spa package to people who have interacted with their last ad campaign. Which audience type should they select in Display & Video 360?

  • Google audiences
  • Similar audiences
  • Frequency-cap audiences
  • Campaign-activity audiences

The correct answer is:

  • Campaign-activity audiences.

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Barry Saltz

Barry Saltz, the author of this article is a well-established businessman. He wanted to share some tips on how a person can achieve success by generating effective leads. He has given a lot of emphasis on local lead generation.