A marketer created an ad for a beachfront property with an infinity pool. The ad needs to be shown to people searching for this type of property for their next vacation getaway. Which type of audience should the marketer select?

  • Custom affinity
  • Activity-based
  • Target
  • Custom intent

The correct answer is:

  • Custom intent.

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Barry Saltz

Barry Saltz, the author of this article is a well-established businessman. He wanted to share some tips on how a person can achieve success by generating effective leads. He has given a lot of emphasis on local lead generation.

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