A large golf booking company just launched a new app, and they want to drive 50,000 installs before peak season hits.

How should they set their campaign daily budget to help reach their target number of installs faster?

  • Set the campaign’s daily budget as planned initially, then fluctuate it on a weekly basis.
  • Set the campaign’s daily budget initially less than planned, then double it right before deadline.
  • Set the campaign’s daily budget triple than originally planned.
  • Set the campaign’s daily budget slightly higher than originally planned.

The correct answer is:

  • Set the campaign’s daily budget slightly higher than originally planned.
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